( Website - 2011 )
In collaboration with Wieden+Kennedy London, we've produce a physics-based game using html 5 window pops up. The aim is to create chain reaction, to do so the player as to position windows containing elements in the right orders. I art directed on the production side of the project. I also directed for the first time a shoot. Interesting and intense experience as we wanted to take in camera as many reaction as possible. If you are curious enough you'll find some fascinating combination of elements.
“Physic-based game using HTML5 window pops up.”
Try it yourself >
Watch the making of >
( Awards : Cyber Cannes Lions - Bronze / FWA site of the month / FWA site of the day / AICP Next Awards Winner )

( Website - 2012 )
We were asked by Marcel & Publicis Paris to create an HTML5 experience as part of their Never Hide campaign celebrating Ray Ban's 75th Anniversary. The result is a street panorama showcasing the eight decades (1937 - 2012) that have passed since Ray Ban introduced their first pair of sunglasses. We build the street from stills photos taken in New York, then we shoot all of the characters separately. Stores, shop windows and street signs and added time-specific street furniture, cars and characters all been recreated in post production in order to get the street look as realistic as possible. Throughout the street the user can reveal stories of the Ray-Ban Never Hide Legends through a series of 'hotspots'.
“HTML5 experience (...)
A street panorama that showcases eight decades."
Visit the street >
( Awards : FWA site of the day )
( Screensaver & Website - 2011 )
t-Minus is a tool that ensures creatives will never miss an awards deadline. Working with RKCR/Y&R and Saint, we created a website and screensaver which allow you to track over 130 creative awards around the globe, with countdowns for both entry and eligibility dates. I designed the project and also worked on the functionality.
“A website and screensaver which allow you to track over 130 creative awards.”
Try it out >
( Awards : Epica Gold - Interactive )

( Website & Animation - 2011 )
How far can you go with tea? This interactive journey takes you through six different worlds, each one representing a flavour of Lipton tea. This project was a real challenge because of the huge volume of illustrations and animations we had to produce in a very short time. I art directed and designed the project and did many of the illustrations and animations.
“This interactive journey takes you through six different worlds”
Visit the site >
After the project went live we were asked to reproduce the journey in video format. In order to make the format work we had to adapt the journey, adding some new elements to the animation and a new soundtrack by Outlines.
( Awards : FWA site of the day )
